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This textbook provides clarity on concepts and theory addressing different approaches to negotiation and its applications. Each chapter consists of a case study, discussion questions, activity and exercises to test your knowledge on the concepts studied. The Mahabharata, which gives excellent examples of negotiation strategy and tactics, finds some reflection in this book.
Author | Himanshu Rai |
Publisher | McGraw Hill Education Private Limited |
Language | English |
Binding Type | Paper Back |
Main Category | Commerce & Business |
ISBN13 | 9789387067974 |
SKU | BK 0207096 |
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